11 Comments »

miss bee said:

hmmmmmmmmm….not a fan of the idea…….
- 21 September 2009
Shley1derful said:

definitely NOT awesome.
- 21 September 2009
the swayze lover said:

fuck fucking awesome – losers
- 21 September 2009
hahahhahaa said:

if they keep making the crap that they try and sell,they will be the homeless models in a few years…the irony!
- 21 September 2009
Jest said:

Take the sticks out of your asses. Did you ever consider that these “bums” were paid for their services. How is that any different than paying “models” some dough to wear shlt. Both the models and bums probably took their paychecks and wasted it on blow and beers anyways. Get over it, ur just mad you didn’t think of it first.
- 21 September 2009
SJS said:

I guess the homeless trend happens occasionally in fashion especially in times of economic upheaval, but this seems really bad. I thought Erin Wasson’s dumb-ass comments were a one-off thing but I guess more people are happy to flaunt their privilege by using other ‘unfortunates’ as props in their own ‘artful’ self-reflections. It’s a pity this brand decided to detract from its mediocre and unimaginative product by using easy controversy and exploitation.
- 21 September 2009
Loni said:

If they actually paid the people for being a part of the ad campaign, then I think it’s really great. In that case, it’s actually cool to get a break from seeing nothing but skinny scene kids as models. It’s a win-win. If they weren’t paid, however…..unawesome.
- 21 September 2009
peepee man said:

@Jest – you are a tool. Read the post she said that if they got paid it’s all fair… Idiot.
- 22 September 2009
Earned Arrogance said:

I’m looking at the ads and i like it, makes me focus on the clothing that they are trying to sale, I def don’t see any trends they are trying to follow, I mean c’mon the name of the brand is fucking awesome i doubt if they really give a fuck about what you think besides the product they are selling, i’m sure it raised some questions, and maybe that’s what they wanted, so this ad is fucking awesome
- 22 September 2009
claw dillz said:

i like this brand usually but i feel that this is both unoriginal and is abusive. Stunting on the homeless is a cheap way of getting attention. the irony is lost on me.
- 22 September 2009
Ehhhhh..... said:

Does anyone here really believe these were the first geniuses to decide it was edgy to have a bum model clothing? Cus I remember lots of people doing it, and it remains distasteful and exploitative. I’m not trippin off it though, my father was a bum and he put food on the table modeling t-shirts (during med school.)
- 24 September 2009

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